Flawless Designs

Goal

To develop a brand identity for UMULOO that portrays a custom and different vibe while still fitting in to the children's fashion line.

Delivered

Result

We created a logo and brand system that feels both playful and refined, capturing the essence of a high-quality children’s fashion brand rooted in comfort, style, and a sense of joyful self-expression for modern families.

Goal

To develop a brand identity for UMULOO that portrays a custom and different vibe while still fitting in to the children's fashion line.

Delivered

Result

We created a logo and brand system that feels both playful and refined, capturing the essence of a high-quality children’s fashion brand rooted in comfort, style, and a sense of joyful self-expression for modern families.

The logo font was entirely custom created from arch shapes to give a soft, wholesome, custom vibe for the UMULOO brand.  UMULOO prides itself on custom pieces for parents that want to fit in and stand out at the same time.

This warm, playful logo reflects CircleTime’s nurturing environment through soft, rounded typography and a cheerful arc of pastel dots. The color palette and shapes convey a sense of home, warmth, creativity, and early childhood energy.

I'm beyond impressed with the experience I had! She's an expert in her field, and it shows in her work. I stumbled upon her while browsing websites I loved, and I'm so glad I took the chance and reached out. The entire process was smooth, and the outcome exceeded my expectations. I'd highly recommend her to anyone, and I'd definitely work with her again. She's a joy to work with, and her passion for her craft is evident!! Thanks again was really worth it!!!

E.L.
Umuloo